In my last post, I talked about three ways to start building more traffic to your builder website: 1)… Read More

Your website should be the hub for all your marketing events.  However, many websites don’t generate enough leads, if ANY!  Here are five simple steps to generating traffic… Read More

If traditional methods of marketing for your remodeling or building business don’t seem to be working any more, and there are many indications that they aren’t, how can you go about getting… Read More

You may be familiar with the term inbound marketing and you may not be!  Inbound marketing is defined by Wikipedia as a marketing strategy that focuses on getting… Read More

Marketing for builders and remodelers has changed forever.  If you are a builder or remodeler, you’ve probably already figured that out, but here are some thoughts from someone who has seen significant… Read More

There are numerous direct marketing companies out there.  All you have to do is go to the web and type in “direct marketing company” and you will… Read More

A lot has been written about how businesses can effectively use blogs as a key component in their marketing strategy. But what if your business is a nonprofit organization? Does blogging still make sense? You bet your keyboard it does!… Read More

Builders and contractors have an increasing arsenal of tools they can draw upon to generate leads and business. At a time when money is tight (which, anymore is pretty much always), small… Read More

A few years ago, the fiery phrase heard around the business world was: “The Web changes everything!” It’s doubtful that many businesses would challenge that statement today. Many businesses, however, haven’t quite… Read More

Albert Einstein once defined insanity as, “Doing the same thing over and over and expecting different results.” He could have been talking about businesses. So many of us are like gerbils on a wheel, covering the same ground over and… Read More