Tag: direct mail
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4 Top Direct Mail Print Sizes: Which is Best for You?
Direct mail campaigns still create personal, one-on-one connections that few other channels are able to compete with. The average American household gets 2-3 pieces of direct mail per day, however, and that makes it essential for your mailing campaign to stand out among the others. This means that the size…
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Direct Mail and Online Marketing: A Powerful Combo
Some people still think that Direct Mail and Online Marketing are rather odd bedfellows. One seems kind of “old school” and the other is what’s happening today. In fact, by combining the two, businesses can end up with a powerful combination that produces more “bang” for their marketing buck. As…
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4 Critical Components of a Direct Marketing Strategy
With all the focus on digital marketing these days it’s often thought that direct mail no longer has a place at the marketing table. This isn’t true. With a little imagination you can make sure your direct marketing strategy complements your other activities.. Here are four critical components to include…