TMR Direct recently submitted an entry for the Mailing and Fulfillment Services Association (MFSA) Social Media Excellence Award.
MFSA is the national trade association for the mailing and fulfillment services industry. For more than 90 years MFSA has been working to improve the business environment for mailing and fulfillment companies and to provide opportunities for the learning and professional development of the managers of these companies.
Below is a snapshot of TMR Direct’s objective for their promotion:
Objective: TMR Direct’s objective for this promotion was to jumpstart the new inbound marketing division. TMR Direct has been in the direct mail business for over 37 years, but needed to branch out into inbound marketing in order to grow the business. They spent nearly 4 months testing and refining their service offering on a test client as well as their own website. In the 5th month, they were ready to launch their first promotion.
If you’d like to download the entire entry, follow this link.
Thank you to MFSA for this great honor in selecting us for 1st place!
For a list of all the 2011 award winners, click here.