Mobile devices are becoming more and more prevalent in our world. From smartphones to tablets to mp3 players and more, people want the ability to stay connected, wherever they are and whatever they’re doing. In fact, it’s been estimated that 2014 is the year that mobile browsing will actually overtake desktop browsing in popularity. What does that mean for you as a marketer? It means that if you want to promote your brand successfully online, you need to have a mobile app. Here are 3 strategies for using apps to promote your brand.  Read More