Tag: Direct Marketing Strategy
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What is Direct Marketing?
What exactly is direct marketing? How does it differ from any other kind of marketing—and why does that matter to your business?
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4 Critical Components of a Direct Marketing Strategy
With all the focus on digital marketing these days it’s often thought that direct mail no longer has a place at the marketing table. This isn’t true. With a little imagination you can make sure your direct marketing strategy complements your other activities.. Here are four critical components to include…