What is Offset Printing—And Why Does It Matter for Mailing?

  • Author: admin
  • Posted on: November 29, 2016
Image for What is Offset Printing—And Why Does It Matter for Mailing?
When using direct mail as part of your overall marketing strategy you have to make  decisions about how you’re going to get your mailer printed. You’ve got to print something before you can mail it. One choice you’ll have is whether to use offset or digital printing. What is offset printing—and why would you choose it over digital printing? Is it always the right choice? Here’s a quick comparison. Read More

4 Favorite Creative Print Marketing Examples

  • Author: admin
  • Posted on: November 21, 2016
Image for 4 Favorite Creative Print Marketing Examples
  Sometimes it’s inspiring, educational, and just plain fun to take a look at what other businesses do with their direct mail efforts. In that spirit, here’s a look at four of our favorite direct mailings that exemplify creativity and innovation.  We hope you’ll be inspired you as you think through your direct mail approach moving forward. Read More

What Should You Look for in a Colorado Springs Printer?

  • Author: admin
  • Posted on: February 7, 2012
Image for What Should You Look for in a Colorado Springs Printer?
  Let’s answer that question by first asking another question. Why are you looking for a printer in the first place? Most businesses in Colorado Springs don’t print things just to hang them on their office walls. Chances are, if… Read More